Entries by Marketing @ Veriday

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Why Mobile Optimized Websites Are More Important Than Ever

The mobile industry is booming. There’s no question that mobile devices have become a staple in everyday living around the world. The sheer volume of mobile users is reason enough to embrace a mobile website. Mobile searches are on track to exceed desktop searches; therefore, designing for the mobile demographic is important for providing a […]

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8 E-mail Marketing Tips for Financial and Insurance Advisors

E-mail marketing is all about communicating important messages, updates, tips and promotions to recipients that have opted into receiving such emails.  E-mail marketing is an essential element of any marketing strategy and an efficient way to stay connected with your clients while also promoting your business. Despite the rise in popularity of social media, e-mail […]

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5 Quick Ways to Optimize Advisor’s LinkedIn Profiles

With over 330 million active users globally and a targeted user base of business professionals, LinkedIn is the world’s largest professional network. LinkedIn is no longer just a tool for recruiters, but has evolved into a powerful marketing platform that provides a professional ground for Advisors looking to network. If you don’t have a LinkedIn […]

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Liferay Vs. Websphere: Who is using these technologies?

In a previous article, we discussed Liferay Vs. SharePoint and who is using these technologies.  This week, we will look into comparing Websphere with Liferay.  Before moving on, check out our article on the customers and uses of Liferay technology: Liferay is the leading Open Source portal server and a leader in the Magic Quadrant for Horizontal Portal Platforms.  Many […]

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Google Launches ‘’Mobile-Friendly’’ Label for Mobile Searchers

Google is sending out a clear message to webmasters that they want you to build mobile-friendly websites. In an effort to help mobile searchers know which sites are mobile-friendly versus which are not, searchers will soon be able to see a new label in the search results snippets for pages that are mobile-friendly. The new […]


How to Proxy Liferay Using Nginx

In this post we will describe the top 5 reasons to use Nginx as a proxy in front of your Liferay application. What is Nginx? Nginx is a light-weight and popular HTTP and reverse proxy server. According to Netcraft, Nginx today serves 20% of the top 1,000,000 busiest websites. We started using Nginx over the past […]


Inbound Vs. Outbound Marketing

Marketing is an inevitable part of any business and is necessary in order to publicize and promote your products or services. Modern marketing is most often split between two main camps: inbound and outbound marketing.  So, what exactly is Inbound and Outbound Marketing? Meet Inbound Marketing. This is marketing that is focused on customers finding […]


Let Your Backbone Slide – Extending RESTful web services

Backbone.js provides a very flexible framework for building JavaScript applications that interact with web services. Models and Collections serve to represent easily represent data entities, with operations to create, read, update, and delete. This set of operations – summarized as ‘CRUD’ – is very common to see in web applications. How, though, do you interact […]


Backbone.js Patterns: User notification system

At Veriday, we have been using Backbone.js to build rich web applications for a few years now. During this period we developed different patterns to make us more efficient building apps using Backbone.js as well as to enforce certain user experience standards across our applications. In this post, we will talk about our “BaseModel” and […]