Marketing Manager

Veriday is a digital marketing and technology company specializing in developing strategies, products, and solutions to transform online user experiences and engagement. The Marketing Manager is responsible for creating and executing marketing plans that drive sales and increase company growth. Key components of this position include monitoring trends, creating marketing strategies and plans, developing integrated campaigns, and improving market results.

Title: Marketing Manager

This position is ideal for a marketing self-starter desiring to drive brand growth through the implementation of their unique, innovative and diverse marketing skills and leadership potential. The selected candidate will lead digital marketing campaigns at Veriday, marketing software and services products including existing company websites Veriday.com and digitalagent.com as well as the following:

  • Content updates
  • Blog updates
  • Career page updates
  • Event updates
  • Testimonial updates
  • Bi-weekly audit for outdated information
  • Efficiently manage the team consists of Marketing Coordinators
  • Content research and planning for both websites + guest blogging coordination
  • Responsible for creating and editing weekly content and new eBooks for websites
  • Manage leads for eBooks/Contact forms and forward to respective person
  • Responsible for developing landing pages and forms through Hubspot
  • Regularly Monitor social media accounts (Twitter, LinkedIn, Facebook)
  • Plan and create Bi-weekly e-newsletter for Digital Agents and Veriday
  • Create, maintain, and analyze Google AdWords for both websites
  • Review Google and Hubspot analytics on a weekly basis
  • Effectively Coordinate and plan for tradeshows and events (admin, booth, giveaway, handouts, pre and post emails)
  • Preparation of FinTech Award submissions
  • Liferay MDF campaign coordination
  • Work with developers and management to enhance and develop integrated client solutions.
  • Stay up-to-date on inbound marketing trends

 

Skills and Qualifications

  • Degree in Marketing, Business or related field and/or equivalent experience
  • Experience in content development, content planning, and marketing
  • Experience in organizing events and planning trade shows & management experience
  • Solid business acumen and strategic business sense
  • Excellent communication skills – verbal, written & presentation
  • Ability to build and maintain strong business relationships with stakeholders
  • Proven leadership skills – people and marketplace, lead by example by demonstrating a positive attitude, a strong work ethic and willingness to learn
  • Strong analytical, problem-solving, and multitasking skills, and the ability to apply consistent attention to needs of the business
  • Creative thinker, results-driven, team player

We offer a competitive salary, casual workspace and great people to collaborate with. If this job sounds perfect for you, please apply at sabu.pappu@veriday.com.

We look forward to hearing from you!

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