To rectify this issue, Veriday has been hiring female leaders. The first was Amanda Traynor, leaving a legacy of promoting the idea of female leadership. In March of 2020, I was the next one to come into leadership in US Sales. It is never easy to change roles, but at the start of a global pandemic, it’s easy to imagine there were many challenges. Leading a new team only by way of virtual meetings and managing change at a rapid speed, the leaders of Veriday continued to be agile through it all with growth. We are proud of our Sales and Marketing teams and all they are accomplishing through great adversity and continuous change.
That’s not to say we don’t have more room for improvement, but I love working for a team that is willing to embrace change. We also just added another female leader in October, Heather Kiedrowski, as our Field Marketing Manager. This role is a bridge between sales and marketing and Heather comes to us with over ten years of experience leading marketing impact in global companies. As you can see, Veriday is taking its commitment to females in leadership seriously by continuing this trend and I’m honored it has complemented my growth, too.