A Liferay portal can make the lives of your advisors much easier, allowing them to be more productive and efficient.
First of all, with a single sign-in, they will be able to access multiple tools via one platform, instead of having to jump from one system to another, which is time-consuming, inefficient, and frustrating.
They also have access to a library of reference documents that will make it much easier for them to create the reports and documents they need, thereby reducing the amount of time they have to spend on low-level tasks, like compiling paperwork.
Liferay portals also feature easy to access training modules that will get your advisors up to speed in no time at all.
Also, consider that when your advisors have access to all the information they need, they will invariably become more productive because they aren’t wasting time searching for and gathering the information they need. They will also have access to more insights concerning their clients, which will improve their results. Thus, instead of wasting time on menial tasks, they will be able to focus on meaningful work, while also achieving better outcomes. This will also help improve engagement, which will further increase their productivity.
For example, Veriday has used the Liferay Platform to develop and implement new advisor portals that allow advisors:
• To personalize the dashboard for easier operation;
• use an advanced search functionality to quickly and easily locate the information they need;
• Use a single login for all the core applications, reducing the amount of time wasted switching from one system to another;
• Access fresh and timely content
• Access the system via a mobile device easily thanks to the mobile responsive design.
As a result, our clients have seen such benefits as:
• A reduction in clutter of as much as 70% by centralizing and organizing content in one place;
• Easier sharing of content and documents thanks to a unified platform for their intranet and external websites;
• Availability of all educational tools in a single place;
• Improved decision-making thanks to robust reporting capabilities.
Thus, a Veriday-implemented Liferay Portal significantly boosts advisor productivity, leading to an improved bottom line. It also improves engagement as advisors will no longer be frustrated with all the low-level tasks they have to engage in and that take them away from value-generating tasks.
Increased employee engagement has proven to boost revenues and profit margins significantly. In fact, according to Gallup, organizations with high levels of engagement are 22% more profitable than those whose employees aren’t engaged.
So, if you want to take advantage of all the benefits a Liferay portal can offer and are ready to start digitally transforming your firm and providing your financial advisors with the support they need to be more productive, schedule a discovery call with Veriday now to evaluate your current portal and to determine where to go from there.
What to Do Right Now
To get the process underway, here are three key actions you can take right now:
Evaluate How Your Advisors Are Currently Using Your Advisor Portal
The first step you should take is to understand how your advisors are using your portal at the moment. Talk to them, but also attempt to simply observe as some actions might have become so routine that your advisors might not even realize they are carrying them out.
Once you know how they are using the portal, you can then start building a concept of what your new portal must include and how it should flow.
Identify the Features and Functionality That Advisors Would Like to See in a Portal Upgrade
The next step is to speak to your advisors and determine what they want in a new portal. At this point, you basically need to discover what their ideal portal would look like to improve workflow and efficiency.
In the previous step, you identified what they use now, but they can also share ideas on features that don’t currently exist but that can improve their productivity.
Also, make sure to discover what they don’t want, which is just as important.
Compare the two lists and see where they intersect. Eliminate the features they don’t want, prioritize the ones they do and the ones that intersect with what they are already using, and put the features they currently use but that they don’t mention wanting (or eliminating) at the bottom of the list.
Schedule a Free Portal Assessment
Call Veriday and allow us to assess your portal. It’s a free service and we can share insights from our vast experience in working with organizations just like yours.